Anchor Text Ratio Checker
Paste in the anchor texts from your backlink profile and see the split between exact-match, branded, generic and other anchor types — all processed in your browser.
Why anchor text ratio matters
A link profile dominated by exact-match commercial anchors ("best accounting software" repeated across dozens of links) is one of the more recognisable manipulation patterns search engines watch for. Real, organically earned links overwhelmingly use branded phrases, naked URLs, or natural sentence fragments — varying anchor text keeps a profile looking like something people actually wrote, rather than something built to a template.
Nothing you paste here leaves your browser — the categorisation runs entirely client-side.
FAQs
What's a healthy anchor text ratio?
There's no single official number, but most link profiles that avoid looking manipulated keep branded and naked-URL anchors as the largest share (roughly 40-60% combined), with exact-match anchors under about 10%, and the rest split across partial-match, generic and natural long-tail phrasing.
Is a high branded percentage bad?
No — a large branded share is normal and expected. Real sites naturally accumulate a lot of links that simply use the company or product name.
Does this tool check my live backlinks automatically?
No. You paste in anchor texts you've already collected (from a backlink tool export, a spreadsheet, or your own records) and this checker categorizes and ratios them for you instantly, entirely in your browser.
Need to diversify your anchors?
Order guest posts and niche edits across different domains and naturally varied phrasing.
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